Michael is the President and CEO of American Fitness and Cycle (ACF), the largest independent bicycle retailer in Michigan. Michael routinely advocates for bicycle friendly policies through his day-to-day interactions with customers. He regularly participates in LMB's Lucinda Means Bicycle Advocacy Day and the National Bike Summit hosted by the League of American Bicyclists. Michael is proud that ACF has recently expanded its services to include a bicycle outlet store that focuses on used bicycle trade-ins. As part of this program, ACF donates bicycles that are not sold to The Hub of Detroit, a non-profit bicycle reuse and repair shop.